Launched in 2011, My Ex Wardrobe is built on the principle of reducing, re-using, re-owning and recycling. It is one of the leading physical and online platforms to sell pre-loved clothes and accessories. The business hosts monthly pop-up-shop events at various locations throughout Dubai-these social evenings include pampering stations and are a great way to enjoy a night with some serious shopping.
The concept has gained popularity because of its fashionable and socially-conscious way of giving wardrobes a second chance while reducing the individual carbon footprint.
Recently, My Ex-Wardrobe has started a crowd-investing campaign on Eureeca.com. As the first crowd-investing marketplace offering a global solution, Eureeca provides an online platform for small & medium enterprises (SMEs) to raise funding from the crowd in exchange for equity.
My Ex Wardrobe’s 90-day campaign started off by reaching 3% of the target in the first 24 hours, and as the campaign continues, My Ex-Wardrobe is offering ladies and business-saavy individuals the opportunity to become shareholders of the growing success.
Accessible to anyone who is interested, individuals can become shareholders for as little as US$100.
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